How AI Is Changing the Future of Business
I have found myself increasingly fascinated by artificial intelligence. Not in a fearful way, but with genuine curiosity about what it means for how we live, how we work, and how we build businesses. Here we go again – my fascination of curiosity! Only recently, I was reading about new tools that can create music […]
Portfolio Careers: Why the World of Work Is Changing
For years we were sold a very neat story about work. One employer. One job title. One ladder. One pension. One version of “security”. That story no longer fits the world we’re living in. Right now, we’re seeing a quiet but unstoppable revolution in how people work, earn, and build their lives. And at the […]
Trade marks: worth it… or a complete waste of paper?
Trade marking is one of those business topics that gets people oddly fired up. Some will tell you it’s not worth the paper it’s written on. Others swear it’s the smartest thing they ever did. I sit somewhere in the middle — mainly because I’ve trade marked a few names over the years, lived with […]
Turning Vision Into a Story People Believe ⭐
So often when we look at a brand, a fundraiser or an event, we focus on what is being delivered rather than the story that sits underneath it. Yet it is the story that creates meaning. Storytelling gives shape to an idea, direction to a vision and clarity to where something is going. It paints […]
What High-Impact Charity Events Really Need (and What They Don’t)
Events can be transformative – when they are done well. They can raise money, build profile, deepen relationships and energise supporters. But they can also drain time, money and morale if they aren’t strategically planned. Having delivered everything from intimate donor dinners to large-scale public events over many years, I’ve learned that successful events are […]
Why Fundraising Strategies Fail (And How to Fix Them)
Many charities and organisations work incredibly hard to raise money — yet still find themselves feeling stuck, reactive or under constant pressure. In most cases, this isn’t because people lack passion, commitment or effort. Fundraising strategies fail for far more predictable reasons — and once you understand them, they are entirely fixable. After more than […]